A marketing map to the world beyond third-party cookies

Despite the latest delay from Google, when it comes to the demise of the third-party cookie, it is a question of not ‘if’ but ‘when’. While the cookie has for many years been the bedrock on which online advertising is built, its phasing out should be welcome news to advertisers and publishers alike. While third-party […] The post A marketing map to the world beyond third-party cookies appeared first on e27.