Abandonment issue: How AppsFlyer prevents users from leaving their shopping cart empty behind

  Following the COVID-19 pandemic, there has been a huge debate on whether a company should focus on ramping up marketing or cutting back costs. While some are opting for the latter, others are being more perceptive and coming up with innovative ways to engage customers during the crisis. In an interview with e27, Marketing […] The post Abandonment issue: How AppsFlyer prevents users from leaving their shopping cart empty behind appeared first on e27.