(June 17 16:38) Sbr.com.sg
Uploaded By:
Nathanielle Punay
Submitted By:
Nathanielle Punay
Case Study:
No
The AI-based startup makes sure competitive intelligence is not just for established players.
Data accessibility for e-commerce in Southeast Asia, including Singapore, is described as fragmented and limited compared to bigger markets such as China, Europe and the US. Whilst established e-commerce giants already have their own category level data with their brand partners or market research firms, they are reluctant to share this information with smaller players for a competitive advantage.
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