Book Excerpt: How chatbot threatens to upend an entire industry in the Philippines

Personalised customer experience is now possible at better values. With a filtered, informed insight on consumer demands, companies may also tailor-fit their inventories, saving wasteful production costs. Efforts are optimised, and customers are satisfied. Both parties win. Nike, the world’s biggest and most prolific sports retail brand, has taken this personalised customer experience offering a […] The post Book Excerpt: How chatbot threatens to upend an entire industry in the Philippines appeared first on e27.