How an 87-year-old enterprise aims to change the packaging game

In 1935, Stan Avery introduced the world’s first pressure-sensitive sticker. Off the back of a US$100 loan from his then-fiancé, Dorothy Durfee—an early VC investor, you might say—he created and patented the world’s first self-adhesive die-cut labelling machine, and The Avery Dennison Corporation was born.  Fast forward 87 years and we are now looking at […] The post How an 87-year-old enterprise aims to change the packaging game appeared first on e27.